Curious about how to design the perfect website for the online industry? Online entertainment websites in Germany are ranging from online casinos, magazines, blogs, and news outlets with a well-conceived design to online entertainment sources that seem to follow a similar design pattern.
How To Make The Perfect Design For Entertainment Industry: German Experience
To help you make the perfect design, we will dissect the visual particularities for online casinos and other online entertainment sites. We will also take a look at the design principles which German customers look for in an online entertainment website.
Web Design For Online Casinos
According to global gambling statistics, 17% of the world’s population engages in online gambling. These numbers make the online casinos’ industry one of the best in the world with a valuation of $60 billion in 2020.
As an online casino business owner, you should intend to take the lion’s share of this market. The first step towards running a successful online casino business is creating an efficient online casino website. Today, 75% of all customers judge a business’s credibility by the appearance of the company’s website. There is, therefore, a need to invest a lot in a professional website, and we want to guide you on how to create a better site.
Here are the key design principles for creating a better online casino website for your online casino business.
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Design Principles For Online Casino Websites
Simple is always better in online casino websites. Simplicity makes it very easy for customers to navigate the site and find key features quickly. Whatever information or category of games a player is looking for, they should be able to find them with just a few clicks. Players are more likely to engage with casinos with simple user interfaces.
Avoid trying to mimic a real-life casino when creating an online casino. A lot of designers incorporate too many features in a bid to achieve realism which works against them. Too many features clutter the UI making it complicated for players to find information and other features.
While high-quality images boost the visual appeal of any website, they can increase the loading time of the online casino. Since most casinos already have a lot of scripts for animation, you don’t want to make the website even slower by using too many HD images videos, and other unnecessary animations.
The days when players played casino games only on desktops are gone. While the desktop still offers the best playing experience for online casino games, there is a need to make your website responsive. The PC is great for games that require a lot of screen space while mobile devices are perfect for playing on the go.
Making an online casino responsive means that all the content on the site will adjust according to the size of the user’s device. Whether on mobile, PC, or tablet, a responsive website will give the user a great experience. Your casino will be all-inclusive, and all players will be able to access it at any time of the day from any device.
According to the psychology of color, the theme color of a website will dictate a client’s interaction with the products on the website. The developer should, therefore, pay close attention to the color coordination on the website.
A lot of successful online casinos choose bright and vibrant colors that exude energy, passion, and power. Colors such as red, orange, and yellow are a common sight in the online casino industry.
Combined with relaxing colors such as blue, purple, and some dark shades, they will not only be visually appealing but exude trust and prestige.
Online Entertainment Web Design in Germany
Now that we’ve seen the design principles for online casinos, here’s a preview of what the design particularities for online entertainment are in Germany.
Traditionally, Germany has been a design powerhouse. From their cars to their graphics, Germans have a keen eye for design. The story is not any different when it comes to web design for online entertainment.
Germans always adopt the best practices when it comes to web design and still manage to uphold their traditional style principles.
Germans are renowned for their über-efficiency, and this is evident in their web design. German web designers’ work is always precise and content-driven. This explains why German online entertainment websites are some of the best in the world.
A closer look at Germany’s most popular casinos reveals a lot about the design principles of the country. For instance, looking at the German online Zodiac casino we see:
The website goes straight to the point and lets the user know what the website is all about. German customers love precision and cutting straight to the chase.
All the crucial features of the online entertainment site are prominent, and users can navigate the site with ease.
Consistency in Theme
Besides simplicity, German developers pay a lot of attention to uniformity. If they settle on a theme, it will be evident across the entire project. From the colour scheme to the spacing, there is always consistency in the whole project.
Although Germans are renowned for sticking to their tried and tested methodologies, they will not hesitate to give modern trends a try. They incorporate new design trends into their works without compromising the efficiency of the final product.
Online entertainment websites are responsive. Users can access them from any device and have a great user experience.
As one of the most competitive industries in the world, the online entertainment industry calls for efficiency in delivering value to customers, and a good website will help you to achieve this. Take advantage of the design principles of online casinos and borrow a leaf from Germans to boost your online entertainment business.